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Twitter Tests New ‘Highlights’ Tab on Profiles to Showcase Your Best Tweets
Twitter is constantly working on updates and changes based on user feedback, and the latest development is a new Highlights tab on user profiles, which allows you to showcase your best tweets. This feature was actually suggested by Elon Musk’s friend Jason Calacanis, who is also advising Twitter on its new developments.
A Risky Move?
Twitter is taking a notable risk with this rollout, as its small-staffed team makes thorough testing nearly impossible. This could lead to potential outages and issues that could have been prevented. However, despite the risks, it is clear that Elon Musk is dedicated to making Twitter 2.0 a success.
How the New Feature Works
With the new Highlights tab, Twitter users can showcase their best tweets in a new way. In addition, there will be an option to add a tweet to your Highlights from the three dots menu on a tweet.
While this new feature may be useful for those looking to drive subscriptions, it remains to be seen how effective it will be. Previous analysis has shown that the majority of Twitter interactions happen in the feed, rather than on user profiles.
The Potential for Winning New Followers
Despite the uncertainties surrounding this new feature, there is still potential for it to win over new followers. This is especially true for users looking to highlight their clever and great tweets. For those users, the Highlights tab could be an effective way to showcase their unique perspectives and personalities.
When Will the Full Rollout Happen?
Although there has been no word yet on when the full rollout of this new feature will happen, it is expected to be live very soon. It will be interesting to see how this new development is received by the Twitter community and whether it proves to be an effective way to highlight your best tweets.
Sources: Social Media Today